Search Engine Marketing Specialist

Company Description

Festina Group Technology is a company that specializes in the development of connected watches for brands within the Festina Group, such as Kronaby, Jaguar, Lotus, and Calypso. As the market leaders in connected hybrid watches, we pride ourselves on blending sophisticated design with technology to enhance everyday life—making it simpler and less distracted.

We are currently seeking an SEM Specialist to join our team. This opportunity is based at our vibrant office in the heart of Malmö. You will have the chance to help us showcase our unique blend of tradition and technology to the world. As an SEM Specialist, you will be responsible for creating digital campaigns that resonate with the different brands within the company. You will be working closely with the dynamic Barcelona HQ.

What you’ll do:

• Devise, implement, and optimise stellar paid search strategies.
• Work your magic on PPC campaigns through Google Ads.
• Analyse data like a detective to ensure our targets are smashed.
• Collaborate with our vibrant team to integrate SEM with overall marketing efforts.
• Execute tests, collect and analyse data, identify trends and insights to achieve maximum ROI in paid search campaigns
• Manage campaign expenses, stay on budget, estimate monthly costs and reconcile discrepancies
• Optimise copy and landing pages for paid search engine marketing campaigns
• Perform ongoing paid keyword discovery, expansion and optimisation
• Research and analyse competitor advertising links

Who you are:

• A curious mind with at least 4-5 years in the SEM/PPC arena.
• A pro with tools like Google Ads.
• Someone who writes compelling ad copy and never stops optimising.
• Inclusive, open-minded, and collaborative – a true team player!

Why you’ll love working here:

• Flexible working hours to suit your lifestyle.
• A creative workspace that sparks joy and innovation.
• Opportunities for professional growth and development.
• Regular team socials – because work should also be fun!

Apply Today!

Ready to join our team? Send us your CV and a brief cover letter explaining what made you apply for this role at [email protected] or apply directly on our website.

We can’t wait to meet you!